“There’s enough substance here to make But Wait …There’s More! one of the most interesting industry portraits to come along in a while.” — USA Today

“But Wait… There’s More! is well worth your time—even if the author won’t throw in a set of steak knives for all who order in the next 15 minutes.” — Wall Street Journal

“[An] intelligently composed exposé, an impressive work of contemporary history, full of wit… Its overt topic is television’s direct sales industry, but it stands metaphorically for the American way of life over the past three or four decades. — Dallas Morning News

“In his addictive take on the gimmickry that is direct-response TV, Remy Stern explains why we buy into products with false promises and celeb spokesmen with even falser tans. We hate to say it, but you probably won’t believe your eyes.”  — Advertising Age

“[A] lively exposé… Stern is the perfect host to this slightly seedy world, well-informed and ‘transfixed by the zany nature of it all.’” — Publishers Weekly

“Stern certainly did his homework… An easy read sure to trigger a few nostalgic moments for anyone who has suffered from a little insomnia.” — Library Journal

“Stern writes a book that’s fun to read about the personalities and psychology behind the pitches…” — CNBC.com

“A wholly fascinating account of a wholly fascinating industry.” — Dr. Robert B. Cialdini, renowned social psychologist and bestselling author of Influence

“Nothing is more joyously, or obnoxiously American than the infomercial. This is a book for everyone who is, or once was, a late-night TV junkie.” — Paco Underhill, author of the national bestseller Why We Buy

“Act now and read this book. It slices and dices the world of infomercials-humorously detailing their meteoric rise as icons of Americana.” — Edward Ugel, author of Money for Nothing

“I avoid late night TV like the plague-and Remy Stern explains why, wonderfully, in But Wait… There’s More!“  — Michael Gross, author of Rogues’ Gallery and 740 Park